According to the report, Mauritius remains by far the most prepared country for e-commerce in Sub-Saharan Africa.
The index scores 152 nations on their readiness for online shopping, worth an estimated $4.4 trillion globally in 2018, up 7% from the previous year. Countries are scored on access to secure internet servers, reliability of postal services and infrastructure, and the portion of their population that uses the internet and has an account with a financial institution or mobile money services provider.
Based on the survey, Mauritius retained the highest score in sub-Saharan Africa. In contrast, the four largest increases in index scores were recorded in developing countries – Algeria, Brazil, Ghana and Lao People’s Democratic Republic. Their scores surged by at least five points, largely due to significant improvements in postal reliability.
“To facilitate more inclusive e-commerce, African countries would benefit from catching up in all policy areas. Compared with the 2019 index, there is no global change in the index value,” the report noted.
Below is the list of the top 10 best African countries to start an online business.
Mauritius: Securing its spot as the most e-commerce-ready nation in Sub-Saharan Africa, Mauritius boasts robust digital infrastructure and a tech-savvy population.
South Africa: A true e-commerce powerhouse, South Africa stands tall with a thriving online market and a digitally engaged consumer base.
Tunisia: Emerging as a promising hub for digital entrepreneurs, Tunisia’s evolving digital landscape offers an array of opportunities.
Algeria: Making noteworthy progress in e-commerce readiness, Algeria’s improving logistical reliability is a positive sign for future growth.
Ghana: A rising star in African e-commerce, Ghana is enhancing its online infrastructure to create a favorable environment for new ventures.
Libya: Amidst transformation, Libya’s e-commerce sector is gaining ground, holding potential for future growth and innovation.
Kenya: Known for its tech-savvy populace, Kenya provides a vibrant platform for online businesses with its growing digital connectivity.
Nigeria: With Africa’s largest population, Nigeria offers a massive market for e-commerce enterprises to tap into.
Morocco: Merging tradition with digital progress, Morocco’s e-commerce landscape is on an upward trajectory.
Senegal: Emerging as a player in African e-commerce, Senegal’s increasing digital adoption is opening doors for startups.
Source link : https://africa.businessinsider.com/local/markets/top-10-african-countries-to-launch-your-online-business/62gg13l
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Publish date : 2023-08-04 07:00:00
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